Simple, Transparent Pricing
Per-trip AI concierges, an embeddable chat widget, and a dashboard your team owns from day one — all built on the same industry-standard plumbing as Netflix, Airbnb, and Walmart.
Two paths to launch · plus a Design Partner track
Pilot on 2 trips, or launch your full catalog from day one — your team owns the rest.
Want to help shape what we build? Ask about the Design Partner Program.
Starter
Validate on 2 trips, expand as you go
- 2 dashboard users
- 2 trips included
- 3,000 reply credits / mo≈ 3,000 Sonnet replies OR ≈ 12,000 Haiku replies
- Cross-sell: up to 1 target per trip
- Widget: "powered by tp" footer
No penalty for piloting first — every onboarding dollar credits toward Growth later.
Growth
Launch your full catalog from day one
- 5 dashboard users
- 10 trips included
- 15,000 reply credits / mo≈ 15,000 Sonnet replies OR ≈ 60,000 Haiku replies
- Cross-sell: up to 3 targets per trip
- Widget: "powered by tp" footer
- Advisory: 2 half-days included
- Kick-off discovery call
- Content gap analysis
- Executive demo + team training
Fits a 10-trip catalog with no extras needed. Add more trips at $150/mo any time.
Pro
Premium strategic engagement
- 10 dashboard users
- 30 trips included
- 60,000 reply credits / mo≈ 60,000 Sonnet replies OR ≈ 240,000 Haiku replies
- Cross-sell: unlimited per trip
- Widget: white-label (your brand)
- Advisory: 5 half-days included
- Multi-surface embed (URL-pattern scoping)
- Custom insights workshop
- First Quarterly Business Review
For multi-brand operators or full white-label rollouts.
Trip counts are bundled for monthly capacity and onboarding. Additional trips use the Extra Trip add-on. Annual contracts receive 2 months free.
AI model flexibility
Pick the Right AI Model Per Trip
Switch any time. Every plan supports both Claude Sonnet (top reasoning) and Claude Haiku (fast and ~4× cheaper). Test both. Promote whichever wins.
Claude Sonnet
Top-tier reasoning
Use it for flagship trips or anywhere nuanced answers matter. 1 reply = 1 credit.
Claude Haiku
Lightweight, fast, ~4× cheaper
Great for high-volume FAQ traffic and smaller trips. 1 reply = 0.25 credits.
Test both, decide later
No vendor lock-in to either model
Set the model per trip in the dashboard. A/B test Sonnet vs Haiku on the same bot. Promote whichever wins.
Both models are Anthropic's Claude family, delivered through AWS Bedrock — the same enterprise-grade plumbing in either case.
Feature Comparison
| Feature | Starter | Growth | Pro |
|---|---|---|---|
| Per-trip custom AI concierge | |||
| Per-trip AI model choice (Sonnet or Haiku) | |||
| Embeddable chat widget | |||
| Curated cross-sell per trip | 1 target | 3 targets | Unlimited |
| Insights dashboard | |||
| Weekly recrawl + dedup | |||
| Self-healing operations watchdog | |||
| Role-based dashboard access | |||
| Email support (24-hr SLA) | |||
| White-label widget | — | — | |
| Multi-surface embed | — | — | |
| Strategic advisory | — | 2 half-days | 5 half-days |
| Executive demo + training | — | ||
| Custom insights workshop | — | — | |
| Quarterly Business Review | — | — |
Your team in control
You Own the Dashboard. We Own the Plumbing.
Designate an internal owner. Give staff scoped permissions. Create, pause, promote, archive trips — all in the browser, no engineering tickets.
Bots
Caribbean Highlights Cruise — Fall 2026
LIVEAlaska Glaciers Cruise — Summer 2027
LIVEMediterranean Spring 2027
DRAFTCaribbean Highlights Cruise — Fall 2025
PAUSEDPer-bot lifecycle. Pause, resume, promote, archive — no redeploy, no engineering ticket.
Bot Configuration
Caribbean Highlights Cruise — Fall 2026
Display name
Persona tone
Allowed website origins
Cross-sell allowlist
Versioned snapshots. Every promote is reversible in one click.
Knowledge & Quality
Re-crawl scheduled: every 7 days
Run Now12 new pages discovered — AI suggests adding to bot
Review3 fact conflicts detected across pages
ResolveDrink Package Price — Pages disagree
Authoritative source: hollandamerica.com
Schema suggestion: add 'extraCostPackages' field
Apply + Re-extract1 extraction job stuck — auto-recovered ✓
AI surfaces the work. Your team approves it. Nothing changes without a human click.
Role-based access — designate your internal owner, give staff scoped permissions, audit every change.
Your designated admin runs this. No Texting Parrot engineer required for day-to-day operations.
Create a bot, tweak a persona, promote a release, pause a stale bot, fix a fact — all self-serve, in the browser.
Industry-standard foundation
Built on the Same Plumbing as Netflix, Walmart, and Airbnb
No proprietary infrastructure. Every layer is a service your team can audit, replace, or get enterprise support for.
Same cloud as Netflix and Airbnb.
us-east-2 · Lambda · DynamoDB · API Gateway · CloudFront · S3 · Secrets Manager · CDK Infrastructure-as-Code
Frontier AI, accessed through AWS Bedrock.
Claude 4.6 Sonnet · streaming inference · per-bot model selection
Enterprise login & user management.
JWT-verified AuthContext · SSO-ready · webhook-synced user records
Subscriptions, invoicing, metered usage.
Products + Prices + Webhooks · signed event verification · tenant-scoped customers
Commercial web-crawling service.
Per-run webhook secrets · pluggable engine adapter
Dashboard framework used by Walmart, Nike, TikTok.
Next.js 16 App Router · React Server Components · tRPC v11 typed client
Global delivery of the chat widget.
Immutable cache · Shadow-DOM widget bundle (53 KB / 17 KB gzipped) · per-bot allowed-origins enforcement
White-Glove Setup
What's Included in Onboarding
The monthly fee is the software. Onboarding is the expertise that gets you from “site URL” to “live concierge.”
Starter
$5,500
~1–2 weeks
- Tenant provisioning + widget embed code
- Initial crawl of 2 trips + extraction validation
- Per-trip persona tuning (1 refinement round each)
- Cross-sell matrix setup
- Widget installation on your site
- First-week go-live monitoring
Growth
$15,000
~3–4 weeks
- Everything in Starter, plus:
- Kick-off discovery call (1 hour)
- Per-trip persona tuning for all 10 bundled trips
- Content gap analysis on real customer questions
- Custom blocklist setup
- Executive demo + team training (2 hours)
- 2 half-day strategic advisory sessions
Pro
$35,000
~60 days
- Everything in Growth, plus:
- White-label widget (your colors, fonts, icon)
- Multi-surface embed configuration
- Unlimited cross-sell targets per trip
- Custom insights workshop (half-day)
- First Quarterly Business Review included
- 5 half-day strategic advisory sessions total
Trips beyond each plan's bundled count can be onboarded at any time for $2,000 per trip (one-time). This covers persona tuning, refinement, and cross-sell matrix entry.
Add-Ons & Overages
Predictable pricing, no surprise bills.
| Add-On | Price | Notes |
|---|---|---|
| Extra reply credits | $50 per 1,000 credits | Mix Sonnet & Haiku freely · soft cap, never shut off |
| Extra dashboard user | $15 / user / month | Prorated on the month added |
| Extra trip (recurring) | $150 / trip / month | Hosting, AI, and weekly recrawl for trips beyond the bundled count |
| Onboarding extra trip (one-time) | $2,000 / trip | Persona tuning + cross-sell setup |
| Extra crawl runs | $1 / crawl | Manual + scheduled refreshes count the same |
| Extra per-item extractions | $0.50 / extraction | One per item; multi-item sources count per item |
| Strategic advisory time | $1,600 / half-day | 4-hour block with written summary and action items |
| Quarterly Business Review | $1,500 / review | Content gap + trending themes deep dive |
| Custom integration | Quoted per scope | Specialized reports, automations, or workflows |
Reply-credit overages bill monthly in arrears. We alert at 80% of your plan cap — no hard shutoff.
Plan upgradescredit all onboarding already paid against the new plan's base onboarding fee. Work already completed carries over.
Annual contractslock in current pricing and receive 2 months free.
ROI
What It's Worth to You
Built for a mid-size operator running a 15-person call center handling ~77,500 customer interactions per year. Your numbers will differ, but the shape of the math is typical.
Cost Savings (Deflection)
$116K – $174K
per year
The concierge deflects ~15% of routine interactions. At $10–$15 per interaction fully loaded, that replaces ~1.7 FTE rep salaries.
Customer Experience & Velocity
$50K – $150K
per year
Instant 24/7 answers shorten the decision cycle, deflect post-booking service calls, and lift satisfaction, reviews, and rebooking rates.
Intelligence Layer
$25K – $100K
per year
24/7 coverage, sub-2-second response time, cited auditable answers, and built-in market intelligence from question clustering.
Total Annual Value
~$191K
Conservative
~$312K
Moderate
~$424K
Aggressive
On a 2-trip pilot, the same per-trip economics apply — typically $25–55K of annual value, which is why most Starter pilots pay back inside one quarter.
Example Quotes
Same destination, different upfront commitment.
Path A · Pilot First — Two-Trip Pilot
Validate the concierge on two trips before committing to the full catalog.
Annual-contract incentive:2 months free → $6,500/yr subscription. Year 1 with annual commit: $12,000.
When you're ready to expand
- Upgrade to Growth:$15,000 − $5,500 already paid = $9,500 upgrade fee
- Then $950 / month going forward
- Total onboarding still $15,000 — no penalty for piloting first. Your dollars credit fully toward Growth.
Path B · Full Catalog — 15-Trip Operator
A 15-rep call center with ~77,500 annual interactions and ~1,940 projected chat sessions per month.
Annual-contract incentive:2 months free → $17,000/yr subscription. Year 1 with annual commit: $42,000.
ROI at a Glance
- Payback period: ~11 weeks
- Year 1 ROI:~4.5× (conservative) to ~10× (aggressive)
- Year 2+ ROI:~11× to ~25× (onboarding amortized)
Design Partner Program
Become a Design Partner
We're early. The customers who join us now have outsized influence on what gets built next — and the engineering effort to back it up.
What Design Partners Get
Direct roadmap influence
Your priorities shape what we ship and when.
Shared-cost feature development
Sponsor features that matter to your operation at the typical shared-development cost (see right column).
Charter-cohort recognition
You're part of a small, named group helping shape the platform's first chapter.
Direct line to the founder
No support-ticket queue between you and Adam.
How Shared-Cost Development Works
- 1
You identify a feature gap that matters to your operation.
- 2
We scope it together — defining complexity, fit, and how broadly other customers will benefit.
- 3
We agree on a price. Most cross-tenant features ship at a one-time $650 per feature — that's the going rate when the work also benefits every other tenant and we share the cost. Highly bespoke requests (only your team will use it) get a separate scope-based quote.
- 4
We build it; it ships in a future release with design-partner credit in the release notes.
Why this works
Pilot on Two Trips, Launch the Full Catalog, or Join the Design Partner Program.
Whichever path you pick, your designated admin owns the dashboard from day one.